You may have noticed that lots of stores like Walmart and Target use a very basic technique for reaching kids. They put products at eye level, basically guaranteeing they’re going to be able to reach what they want. As kids get older, they can reach a little higher. So that Playstation video game is a…
Communication is great for companies, and newsletters are time-tested communication tools. For small businesses, email newsletters can be the primary way to reach customers, brand a product, and offer company news. Even the world’s biggest companies frequently rely on email newsletters to announce promotions, announce a service, and build a bigger subscription database. Successful successful…
Are you ready for some football? The NFL season kicks off this weekend. It should be fun! With the Broncos being so popular, it’s hard to think of a school in Colorado that won’t have at least a few hundred students wearing the orange and blue on Fridays. Let’s hope they can have a good…
The School Communications Agency works with many excellent sponsors who help us fund Colorado school initiatives. We value this relationship very much. Sponsorship is an important investment, and we are proud to continue to offer a unique way to reach over 150,000 parents, multiple times per month through our digital newsletter program. As a channel…
Fall might be in the air, but winter is coming. You know it, your friends know it, and there’s a good chance your students know it. With all the buzz about the hit HBO show, why not take the opportunity to infuse some great references in class? Really, there’s nothing more fun than making pop culture…
Here’s a tip culled from the classroom. Telling people nice things is the best fremium model there is. All teachers have examples of this. I’d like to share one of my favorites. It goes back several years to when I was assigning classroom jobs like stacking the books, sorting the library, and wiping down…
Given the overflow of information in our lives, it can be tempting to romanticize about our life before it went digital. Astoundingly, one research firm concluded that on average, Americans interact with their phones over 2,600 times per day. It’s true, digital connections can be as ephemeral as your phone’s news feed, yet we live…
Did we raise enough money? What’s our next fundraiser? Will this be successful? These are questions that PTO and PTA members ask themselves year after year. There has been a constant struggle of generating new ideas on how to fundraise. We all remember as a kid knocking on your neighbor’s door begging them to buy…
From tweets and status updates, to school newsletters, websites and apps. We can help you create a communications plan that addresses the needs of your school community, district and association. These tools don’t take away your voice or your message. It’s still your voice and your content. We just help you deliver it in the…
There’s no doubt about it. We are a mobile society. Constantly receiving emails, text messages, and notifications to keep us informed about the news we care about. The challenge for schools, is being able to communicate effectively and efficiently in a cloud of texts, tweets, status updates, emails, and more. Well, there is a mobile…